About
AI adoption starts with people, not tools.
uptakeAI is an organisational psychology practice. We help organisations adopt AI in a way that is human-centred, practical and sustainable. Founded in 2023, we bring together AI, organisational psychology, leadership development and cultural transformation.
Who we are
We act on insight, not impulse.
We support executive and leadership teams, HR and people teams who want to build confidence, capability and adoption across their workforce, not just install new tools. We bring the rigour of a large firm with the agility and personal commitment of a small one.
Meet the team →Read the testimonials →See who we work with →
What sets us apart
Why clients choose us.
- People first. We focus on behaviour, culture and mindset, the true drivers of AI adoption.
- Senior expertise on every project. No hand-offs. Clients work directly with experienced practitioners and specialists.
- Agile, tailored delivery. Everything we do is shaped around your goals, context and industry.
- Practical, responsible implementation. We help you adopt AI in ways that are ethical, sustainable and aligned to your values.
Our values
How we show up.
We go above and beyond
We never settle for good enough. We bring energy, curiosity and care to every interaction, delivering more than expected.
We keep it human
AI may be our craft, but people are our purpose. We meet every conversation with empathy, humour and humility. Trust first, tools second.
We make it real
We cut through the hype and move organisations from theory to action. Grounded, pragmatic and purposeful.
We learn out loud
Curiosity drives us. We stay open, share what we discover, and treat every question as the start of a breakthrough.
We deliver with pride
We take ownership, follow through, and care deeply about the quality of our work.
We have fun
Serious about impact, never too serious about ourselves.
Questions we hear
Frequently asked questions.
Who does uptakeAI work with?
Executive teams, HR leaders, L&D functions and transformation teams, in organisations of 5 to 10,000+ employees who want to build AI literacy, responsible adoption and human-centred strategies that last.
What types of AI programmes do you offer?
Executive briefings, leadership and strategy workshops, AI literacy programmes, and multi-month change programmes, delivered in person, virtually or blended.
Do you provide technical AI implementation?
Our focus is the human side: behaviour, capability, culture and leadership. We partner with trusted technical providers where implementation is needed.
How do you ensure AI adoption is responsible?
Ethics, risk awareness, regulatory alignment and trust-building are built into every programme, so teams learn to use AI safely and in line with your values.
Where do you operate?
UK-based and UK-wide, and we support organisations across Europe and globally with remote, hybrid and scalable delivery, or in person where timing and budget permits.
How do we get started?
A conversation about your goals and current readiness. Most clients begin with a PRISM read, and we co-design the roadmap from what it finds.
Let’s turn AI anxiety into advantage.
A conversation costs nothing, and it usually saves three months of heading the wrong way.
Talk to us Meet the team